
I was once told that through sport, I lived a double life.
I disagreed. My view was that what I did was no different to how others involved in amateur sport lived their lives. I had a decent job, a part-time hobby and a dedication to the sport I played.
But then if I introduced myself to anyone new. Told them what I did. How I made my living; where I would be on a Friday night – what I would then be doing on a Saturday morning – a lack of understanding would permeate through the rest of our conversation. They simply refused to believe me.
The job meant working at different European sites. The hobby was as an events reviewer for DJ Magazine. The sport – Lawn Bowls. See, the first two aspects were fine – it was when I tried to present the case for the third – the most important aspect of the three that all belief exited the conversation – and doubt; near mocking was all we had left. It was as though the two components of my life simply could not exist together.
There are a host of truths that bowlers often claim as myth, which I have always been more than happy to cover in those introductions. The primary truth thrown at us is that the game is played only by old people – who only have bowls and Werther’s Originals to occupy their days. The next claim is that the game is boring to watch. That nothing happens and that it can’t really be a sport if all you are doing is rolling a ball along the ground. The final view is that it looks old fashioned – that no sport should ever expect you to wear grey trousers or a tie.
The problem those of us actively involved in the game have is that we can try our hardest to dismiss those points as misguided – yet deep down we accept that there is more than a hint of truth to them.
More people over 50 will play the game than those under 50. I played in a team of 16 last night, with only one bowler younger than me – with the majority of the remaining 14 close on 25 years older than me. They may well be past their “sell by date” in terms of career development or other sports, but it doesn’t mean that they no longer have that sporting fire in their bellies – no longer enjoy a competitive environment; boiled sweets optional.
The game is often boring to watch. It’s not an action sport (though is rolling different to throwing?). Things only tend to get really exciting when the noise levels rise, or when a player has run out of ideas, and all that is left for them to do is send a bowl up as fast as they can in the desperate hope that something might happen. It is therefore left to the players to make the game exciting. They will run down the green after bowls – shout their team mate’s efforts closer to the jack – often high fiving, just like cricketers do, when the end result goes in their favour.
The hardest one to counter is always going to be the old-fashioned look of the game. I am honoured to have been selected to play for Yorkshire this coming Saturday. Yet there’s no getting away from the fact that with my selection, comes instructions on how I must present myself – blazer, white shirt, county tie and grey trousers upon arrival. Then white county shirt, white trousers and white shoes during the game – from school boy to cabin boy in one quick change around.
Now like many I work in an environment where a dress code is more of an informal agreement. I wear a shirt and trousers with the coloured shoe of choice. I don’t have to wear a suit jacket. I don’t have to wear a tie. It’s not that they are optional, just not expected. When we try to sell the game to friends who have a similar working dress code, and a steadfast dislike of formal attire born from school uniforms, it’s near impossible to get beyond this point.
But get beyond it we must – for bowls is in trouble and we need your help.
Some of you may have seen the sporting news feature on bowls on BBC Breakfast last weekend with Natalie Melmore (pictured above), a 21 year old, female Commonwealth Games gold medal holder encouraging youngsters to take up the game.
I can’t remember what reason I give for taking up the game these days: That my dad joined a club at the end of his garden (which is true). That my knee went at 16 and four operations later, it is the only sport I can play (I carried on playing cricket till I was in my late 20s so not strictly true). That I had access to a sly pint away from home under 18, and access to cheap booze at my home club past 18 (true, but I now play for a club with no bar).
Whatever the real reason, one thing is for sure is that once I did take bowls up, at no point did I think this game is not for me. More so, there were times when it completely dominated my life. I would be sat in meetings in Paris, clock watching until I could get a plane back to play in a game of fours. Or sat in an after party in Bristol at six in the morning, politely having to hurry through an interview with a couple of really engaging DJs for fear I’d miss the train back to London to play in a club game.
And I’m not alone in that respect. As with any sport, if you have pretence of actually being any good at bowls – you have to accept that it will, for a short period each year, completely take over your life. With so many competitions – all thoughts of a social life, family life; normal life – are often put on hold. When I first met Amy I would regularly enter every competition going. Since moving up north, getting married and Lauren’s arrival – I have grown to appreciate that I can’t bowl half as much as I used to, though I do stretch the boundaries of what is acceptable with comments like: “well, if we lose tonight we won’t have to play this competition again” – knowing full well that I am going to go out there and do everything I can to win.
Like the image presented by the BBC, I believe that bowls is a sport for all. If the third round of the FA Cup gives the media the opportunity to roll out the hackneyed “everyday man” feature, then bowls has its FA Cup style team stories with every game we play. I may have stuck out like a sore thumb working as a nightclub reviewer, but there are postmen, bankers, MPs, IT experts, civil servants and company directors in our midst. Admittedly a number of clubs have their history ingrained in a blue collar, political or military backgrounds, but there’s every chance you will be sharing a car to a game with a captain of industry as you will a student. The game will accommodate you, in many forms, no matter what sector of society you come from.
The other beauty of the game is that it is accessible for those with a differing range of sporting backgrounds. I’ve played with those at the start of their sporting careers, those coming towards the end – or those who shied away from any kind of physical activity at school. It’s true that a lack of competitiveness will only get you so far but there is always a place for that type of grounded personality within our clubs.
If however, like me you are at the other end of the spectrum – where you have to sit in your car for 10 minutes, alone, with only your dark thoughts – trying to compose yourself after another loss; another competition exit – then failing miserably to appear upbeat when you walk through the door – then come on in.
For if there is one image of bowls that is false – it is the quiet, sedate, near death state that non-bowlers have grown to accept. On Saturday when playing for Yorkshire I will undoubtedly run up the green after a bowl. I will spend most of the game bellowing my thoughts out across the greens for the other 95 bowlers to hear. I will laugh, I will engage in kidology, and with the opponents I know – will spend a fair bit of time in winding each other up. For I know full well that when I play a bad bowl, shout for a team mates bowl to do more – look up to the heavens and ask where it has all gone wrong – there will be someone at the other end of the green ready with a few choice words to cut me down in my tracks.
I no longer live a double life.
I’m of an age (36) – of the fitness levels that a new acquaintance will accept that I play bowls. They will acknowledge that as a father, office worker and now bowls correspondent for the Yorkshire Evening Post – I will need a “hobby” to get me out of the house.
Yet there is a new generation, a younger generation – like Natalie Melmore – that need our support, need us older heads to encourage our friends to come along and try the game. For if every bowler introduced one of their friends to the game, we’d not be in a mess – we won’t be worried about falling participant levels, declining competition standards or clubs closing. We’d be healthy, prosperous and who knows – we might even be taken seriously as a sport.
My challenge today was to write a piece that would be read by those who have no interest in reading about bowls.
My challenge now is to try and convert one of those readers in to a participant – one of my mates in to becoming as passionate about the game as I am.
If you would like to find out more about the game, please do get in touch – or follow the links below to the Bowls England and BBC websites:
Home of Bowls England
BBC feature with Natalie Melmore
Bowls Australia – truly leading the way in convincing the world that bowls is a sport
My column in the Yorkshire Evening Post